Uber Treasures

UBER

On average, Uber riders worldwide take 14 million trips per day. Woah! Basically, that’s millions of stories, chats, laughs, hellos, and goodbyes! These are the treasures getting bigger every day — Uber Treasures! These riders travel along with their belongings and their hidden stories.

‘Uber Treasures’ is a fun data-driven campaign that unveils the fun untold stories through the lost items.
It highlights Uber’s commitment to more than just a ride service and humane personality.

✨Young Ones Shortlisted, 2023
American Advertising Awards, 2024

TEAM: Shantanu Kulkarni, Vishwa Patel​

ROLE: Art Director + Copy

SCAD Project

6_Design-4a
8_Design-6