On average, Uber riders worldwide take 14 million trips per day. Woah! Basically, that’s millions of stories, chats, laughs, hellos, and goodbyes! These are the treasures getting bigger every day — Uber Treasures! These riders travel along with their belongings and their hidden stories.
‘Uber Treasures’ is a fun data-driven campaign that unveils the fun untold stories through the lost items. It highlights Uber’s commitment to more than just a ride service and humane personality.
Young Ones Shortlisted, 2023 American Advertising Awards, 2024